1.    Make the most nutritious, shelf-stable and palatable chop available
2.    To source fresh food from the farm or other local growers, buying organic whenever possible for the rest
3.    Producing seasonal varieties for optimal health
4.    Create parrot safe, multi-textured toys for parrots
5.    Share the information so that all parrots can eat healthy whether or not they purchase our food or toys
6.    Keep our prices as low as possible so that anyone can purchase shelf stable healthy chop
7.    Use environmentally friendly and safe packaging
8.    To assist the parrot world

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